Showing posts with label DNJournal. Show all posts
Showing posts with label DNJournal. Show all posts

Friday, August 10, 2018

Who Is First?

This week's Domain Name Journal sales report by Ron Jackson with only 9 of the spots in the top 20 going to .com extension domain names has got a lot of discussion at NamePros. Proponents of the new global top level domains (ngTLDs) have pointed out that 5 of the top spots went to new extensions.  However, critics have justifiably pointed out that it was a single week, and that the Radix release of multiple month of sales had a big impact, and in any case the big sales were by registries not independent domain name investors.

The Study


I decided to look back at the last 100 NameBio daily sales reports on its archive in order to get a broader picture of how often different extensions lead with the highest domain name sale.  For each day I simply noted the extension of the domain name that was in first place.  Here is what I found.
  • com 75
  • all other cc not listed below 7 (2 in de, 1 each in co.uk, al, fi, us and ch)
  • ngTLD 4
  • net 4
  • io 3
  • co 2
  • org 2
  • legacy gTLD (asia) 1
I did these by hand ticks, and may well have missed one or two (in fact I think I did, as the ticks add to 98 and should 100 for the 10 pages of archives), but this presents a substantially correct picture that com lead about 75% of time. This is of course not surprising.

Discussion


Probably both sceptics and proponents of ngTLDs will find something positive in this analysis. The ngTLD sceptics will  point out that .com lead all ngTLDs combined by a factor of more than 15. Proponents of ngTLDs will counter that some large new extension sales are happening, enough to lead the daily market report, and that the rate at which ngTLDs appear on the market report is higher than it was two years ago (I have not been able  to  quantitatively  check this, but I believe it is true).

While the .com extension dominates the raw numbers, if you scale these results according to registration numbers (since at least approximately the number of domains for sale in each extension probably scales that way), the situation becomes somewhat more equal across extensions, although .com still leads.

To look into this I present below the number of times an extension appears at the top of the NameBio daily report per total registrations in that extension. I used data that about 133.9 million .com are registered, 14.4 million .com, 146.3 million country code extensions in total, and 20.2 million ngTLDs.

  • So 1 ngTLD leads the NameBio daily report (during this 100 day period) for approximately every 5 million registrations.
  • By comparison 1 .com leads the same NameBio daily report period for about every 1.8 million registrations.
  • For .net, the numbers would be 1 per 3.6 million registrations.
  • For country code extensions taken in total, about 1 per 11.3 million registrations

These are small number statistics and not all that significant. Within country code, clearly some extensions do much better than the average, while the majority will never lead the NameBio daily report.  It would be interesting to look into similar data for a longer period, and I may do that in the future.


We should not read too much significance into how often domain names appear at the top of the NameBio daily report, or for that matter the top of the Domain Name Journal weekly reports.  Yes, it is interesting to see which domain names are the high price sellers, but more significant indicators of health of extensions are use in actual websites, total sales volume, average sales price, and especially the trends in those numbers. I looked at the website use statistics and trends in this post, and will be looking at the others in future posts.

Links:



Original post Aug 10, 2018.

Disclosure:  I hold mainly ngTLD domain names (you can see my complete portfolio here) and  that may be considered a bias.  I do try to use a fair and balanced approach in all of my analyses however.  I am  not associated with NameBio, but would like to acknowledge their incredible database and their generosity to make it available to the domain community. 

Fine Print

This post is offered for informational and educational purposes only, and should not be considered domain name investment advice. While an attempt has been made to be accurate, there is no implied or explicit warranty, and you are responsible for verifying any information of importance to you.

I try to be fair, balanced and objective in my analysis.  If you feel this post does not meet that standard, please express your concerns to me.  As disclosure, I do have a domain portfolio that is predominantly ngTLD domain names, although I do also own a number of .com, .ca, .co and a few other country code extension domains..

In a few cases there may be affiliate links will on this blog. This means I receive a small amount if users visit or make purchases via the link. You do not pay any additional charge due to using an affiliate link, and in some cases below the normal price. I receive no identifying information about who clicks, or does not click, any link. I never accept compensation to provide favourable review of any particular service or product.

The text of this posting is ©R.L. Hawkes, all rights reserved. However, you may, without permission, use reasonable length portions of the post as long as a link to this post is also provided. If you wish to use the complete contents of a post, please request permission. I am normally open to reprinting, but will consider each request individually. 

The images used are either those associated with a product or service, my own images, or Pixabay images believed to be available for use without attribution. If you see any image that you believe is problematic, please let us know and we will immediately correct the situation.

Thursday, April 26, 2018

New gTLD Sales Mar 23 - Apr 22

Another month has rolled around, and here is a report on "new" global TLD (ngTLD) domain sales reported in the Namebio database.  In this context new include extensions released after 2013.  Country code extensions are not included, even if they are generic ones such as .pw (professional web).  Nor are the older global extensions such as .biz, .pro, .info, etc.  While the Namebio database certainly does not include all sales (see closing paragraph below), it is highly respected, daily updated and includes statistical data, making it the best source for reports such as this.

During the monthly period ending April 22, 2018 there were

  • 27 recorded ngTLD domain name sales;
  • A median sales price of $2400;
  • A mean sales price of $4980;
  • In terms of major sales,  20 were for $1000 or more including 3 for $10,000 or more;
  • Highest sales were live.casino for $34,483 and chat.chat for $20,000; 
  • There were sales in 18 different TLD extensions during this period;
  • Global Registry, Sedo and Uniregistry had the most reported sales. 

The highest value sale was live.casino for $34,483, with chat.chat taking second place with a $20,000 sale. The domain fc.group sold for $10,000. The total value of reported ngTLD sales is about $134,400 in this period.

The 8 global TLD sales were from the dot.global registry, while the others were all non-registry sales. The most popular marketplaces for these sales were Sedo with 6 and Uniregistry with 5.  A variety of venues had a single sale, and Dynadot 2 during this period.

Here is the breakdown by number of domain sales reported in each extension.
  • casino 1
  • chat 1
  • city 1
  • domains 1
  • exchange 1
  • global 8
  • gold 1
  • group 2
  • help 1
  • jetzt (means now in German) 1
  • life 1
  • movie 1
  • nyc 1
  • online 1
  • poker 1
  • store 1
  • wang 1
  • xyz 2
There were sales in 18 different extensions, ranging from the most widely held of the ngTLDs to some with only modest registration numbers.  Interestingly only a few of the same extensions are in both the previous report and this one, and somewhat surprisingly no .club sales in this period. Also, it is noteworthy that of the 5 most popular ngTLD extensions, only .xyz has reported sales during this period.

If we compare this with the previous monthly report, the number of sales is slightly down, but the median and average price are both slightly up, as is the number of sales over $10,000. The differences are not statistically significant.

So far in 2018 in total there have been 189 Namebio reported ngTLD sales with a median price of $2300 and a mean price of $7800.  Two ngTLD remain in the top 10 Namebio sales of the year,  home.loans for $500,000 and The.club for $300,000.

Some readers will notice that a huge sale announced during this period, vacation.rentals for $500,300, is missing from the list.  It was the highest publicly released price ever paid for a ngTLD, and had it been included the average price for the monthly report would have been about $23,300.  Unfortunately there is not standardization in terms of what date is used, with some reporting using the announcement date, others the transaction date, and sometimes the date the last instalment was paid since high value domains are often purchased in several instalments. Namebio generally use the sales date while DNJournal uses the announcement date. A pretty consistent set of dates, using purchase date, is used in the Sold Domains listing. 

On a NamePros discussion regarding sources present in the Namebio database it was pointed out that registries seem to have largely stopped reporting, and no doubt there are many registry sales not represented in the database. The Namebio database does not include sales with value less than $100, nor sales from a number of venues such as Undeveloped.comhttps://undeveloped.com/ or Efty Marketplaces, nor from many ngTLD registries, so it is difficult to estimate how complete a record this is of all  #ngTLD domain name sales. 

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